If You aren't aware of the End of World scenario You're bound to become extinct.

A nation's top level state of unawareness to everything relating to the End Of World. Derived from the military scale measuring the DEFence readiness CONdition.

Successor of Independence Day instituted when nations finally realised how dependent they actually were on air, food, water and each other.

Derived from the 2020's outcry of the black community "Black lives matter". We suggest to broadens it's impact to all live existent including the very planet it happens on.

With manmade "rigths" to emit greenhousegasses Mankind has put an economic value to her own selfdestruction.

If Hell's burning eternally why is there an energycrisis?

Military term: gathering point for soldiers at the end of their mission from where they will be taken, especially by force, to base. For Mankind that's Earth but what will be Base?

Waste cannot be hidden, it always resurfaces. Hiding it takes lot of money and energy: the first does not matter, the latter is a waste as well.

The future turning point that marks the moment that no place is spared lack of oxygen, clear water or healthy food.

Paper is the natural enemy of the tree. What a pity, trees already suffer enough.

Based on the outcry "Run Forrest, run!" in the film Forrest Gump (1994). Refers to their decreasing acreage throughout the planet. Sadly they remain passive, awaiting their demise.

The Shift part is referring to the inevitable climate change and the measures to be taken to control it. Derived from "Shit happens" and making the "Shit" part look manageable.

The need to quickly address to the need of the world.